The regional special Bayern is the focus issue for Expo Real, which deals with the commercial and residential real estate market in southern Germany. Use this environment to present your company as a reliable partner of the region. You benefit from the high profile of the top event.
Publication date: October, 1st 2026 in IZ 40/41Deadline for advertising and print material: September, 16th 2026Whether you are an investor, financier, developer, asset manager or service provider: seize the opportunity and benefit from our favourable regional rates.
Your advantage: When booking a 1/3 page or larger, we only place your ad on the page.
Frequently chosen formats
1/1 page
Format: 325x480 mm
Prices (also for advertorial)
4c 16.560 € | b/w 12.360 €
1/2 page landscape
Format: 325x240 mm
Prices (also for advertorial)
4c 8.285 € | b/w 6.180 €
1/3 page corner field high
Format: 193x267 mm
Prices (also for advertorial)
4c 5.520 € | b/w 4.120 €
1/3 page landscape
Format: 325x160 mm
Prices (also for advertorial)
4c 5.520 € | b/w 4.120 €
1/4 corner field high
Format: 193x200 mm
Prices (also for advertorial)
4c 4.140 € | b/w 3.090 €
1/8 page corner field landscape
Format: 193x100 mm
Prices (also for advertorial)
4c 2,070 € | b/w 1,545 €
Visible for 3 months in the online special
The articles from the regional special and all Bavaria articles from the following three months form the Bavaria online special. It enables your company to place your message in articles about Bavaria throughout an entire quarter.
Price: 3,700 €
Our 2-for-1 offers
Visibility in the print edition
Book an advertisement in the special edition and receive a second ad in the same editorial context at half price. Bookable in 4 issues before or after the special edition. Issues 38–42/2026 are excluded. Motif changes are possible, as are final discounts and agency commissions.
Visibility on IZ.de
When you book a banner for 1 week on IZ.de, you remain visible for 2 weeks – with a content ad in a triple rotation in the appropriate editorial environment. You book 1 week and benefit from 2 weeks' coverage at a promotional price of 1,850 € instead of 3,700 €.
All articles and photos in the Immobilien Zeitung are protected by copyright. Use, reproduction and distribution is subject to a fee and only permitted with the written consent of the publisher. The fees and conditions can be found
here.
